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Unlocking OOH recall_Research Report_Convenience Advertising
Featured articlePublished by Jess Bordin · 5 minute read

Unlocking 70% recall from your OOH strategy: What the research says

Learn about the proven synergy between OOH and digital advertising, and discover how integrating alternative types of advertising can amplify your campaigns.

Download the full report

In a world overloaded with digital content being thrown at us left right and centre; where we all have our mice hovering over that ‘skip’ button on every YouTube ad so we can click it as soon as the time is up, and we’re tapping past those Instagram story ads faster than you can say ‘impression’... out of home (OOH) advertising remains a marketing safehouse.

Access the report below to not only gain access to the most recent OOH research in one place, but also unlock:

  • Brands: $1,000 discount on your first campaign with Convenience Advertising*
  • Agencies: $1,000 discount for up to five of your client's first campaign with Convenience Advertising**
  • Current brands: 50% off a campaign evaluation***


1.    Terms & Conditions:
1.1    These Terms and Conditions set out information about this Promotion and the rules governing the conduct and conditions of this Promotion. The participation in this Promotion is deemed acceptance of these Terms and Conditions.
1.2    Convenience Advertising (Aust.) Pty Ltd (ACN 006 271 218) (Convenience Advertising) reserves the right to modify or terminate this Promotion and the Terms and Conditions at any time without prior notice. 
1.3    This Promotion commences on 4 June 2024 10:00am AEST and ends on 30 September 2024 5:30pm.

2. Eligibility
2.1. Brands: New brands are eligible for a once off $1,000 discount on their first campaign with Convenience Advertising subject to a minimum campaign value of $10,000 (excluding GST and disbursements). The brand must contract directly with Convenience Advertising and not through any agencies. This brand must not have completed a campaign with Convenience Advertising within the last five years.*
2.2. Agencies: New agencies are eligible for a once off $1,000 discount for each of their client, up to a maximum of five clients (total combined discount of up to $5,000). The minimum campaign value for each client is $10,000 (excluding GST and disbursements). The agency must not have completed a campaign with Convenience Advertising within the last five years. All five clients of the agency must not have completed a campaign with Convenience Advertising within the last five years.**
2.3. Current Clients (Brands and Agencies): Existing clients (which have completed a campaign with Convenience Advertising within the last five years) are eligible for a one-time-only 50% discount on a Campaign Evaluation with a minimum campaign spend of $50,000 (excluding GST and disbursements).***
2.4 The campaign must be booked before 30 August 2024 and paid in full before 30 September 2024.
2.5 The Promotion is subject to the parties entering into a formal engagement agreement for the campaign.

3. Payment Terms
3.1. Full payment must be received by Convenience Advertising on or before 30 September 2024, in order to be eligible to receive any discount under this Promotion.
3.2. If payment is not received in full by the specified date, the discount will not apply, and the standard rates will be charged.

4. Booking Process
4.1. To participate in the Promotion, eligible brands and agencies must contact Convenience Advertising to discuss the campaign details and confirm the booking. To commence the booking process, the individual who downloaded the report must email, so our team can verify details.
4.2. No discounts will be provided until a formal agreement outlining Convenience Advertising’s engagement terms, the campaign specifics and payment details is signed by both parties.
4.3. Agencies must provide a list of clients they are extending the discount to at the time of booking. 
4.4 This Promotion cannot be saved by any brand, agency or current client for a later date. 

5. General Conditions
5.1. This Promotion cannot be combined with any other promotions. Each brand is only entitled a single discount referred to at paragraph 2. 
5.2. The discount does not apply to any additional services or products outside the campaign scope.
5.3 Any amounts referred to in these Terms and Conditions exclude GST, unless otherwise stated.

6. Cancellation and Refunds
6.1. Any cancellations made will be subject to Convenience Advertising’s standard cancellation policy which will be detailed in the formal agreement.
6.2. In the event of a cancellation by either party, any discount provided will be void. 
6.3 In the event that booking forms, artwork or any necessary details or information are not provided to Convenience Advertising within the specified timeframe as requested by Convenience Advertising resulting in the delay in the commencement of the campaign,  any discount provided will be void. 

7. Limitation of Liability
7.1. Convenience Advertising is not responsible for any technical issues, delays, or failures that may affect the payment process or campaign execution.
7.2. By participating in this Promotion, brands and agencies agree to release and hold harmless Convenience Advertising from any liability, claims, or damages, including but not limited to direct or consequential loss, or for personal injury suffered or sustained, arising in any way out of the Promotion.

8. Governing Law
8.1. These terms and conditions are governed by and construed in accordance with the laws of Victoria, Australia.
8.2. Any disputes arising from or in connection with this promotion will be subject to the exclusive jurisdiction of the courts of Victoria, Australia.

For more information or to book your campaign, please contact Convenience Advertising at